We put women first in everything we do, every frame we build, every component we spec and every piece of gear we design. Liv is the cycling brand dedicated to women.  

Liv will continue to support Liv AlUla Jayco in 2024 as the technical partner of the women's team. The women of Liv AlUla Jayco will compete in top-level road races, including the UCI Women’s WorldTour, aboard the Liv Langma Advanced SL Disc with CADEX WheelSystems. The team will also wear the Liv Rev Pro and Attacca TT helmets.