Team Jayco AlUla Unveils 2023 Kit Design!

dinsdag 3 januari 2023

Sponsoring

As of January 1st, 2023, GreenEDGE Cycling (formerly Team BikeExchange-Jayco) will be named ‘Team Jayco AlUla’ as the Royal Commission for AlUla (RCU) steps up from official partner to second naming rights partner of the Australian registered UCI WorldTour team. The new signed agreement will run from January 1st, 2023, through to December 31st, 2025.

New rider Letizia Paternoster wearing the all-new Team Jayco AlUla kit.
The jersey features subtle hints of Liv's aubergine brand color.
Paternoster visited Alé Cycling headquarters in Italy to see how the team's new performance apparel is made.

As GreenEDGE Cycling embarks on its 12th season in the WorldTour peloton, this new major agreement is an important step for the future of the team and its vision, as it continues to develop and strengthen both its men’s and women’s teams and evolve and innovate as an organisation.

Liv will continue to support Team Jayco AlUla as technical parter in the year ahead. The all-new women's kit design for 2023 incorporates subtle hints of Liv's aubergine brand color.

Team Jayco AlUla will make its official debut in the UCI WorldTour peloton at the Santos Tour Down Under, starting with the women’s event on the 15th of January in Adelaide. Prior to this the team will compete at the Federation University Australia Road Championships and Citroën Bay Crits.